Fujitsu

Get There Sooner

Project Overview

Get there sooner

Working as part of the concept team at Gyro we developed “Get there sooner” as a sales platform to sell Software As A Service products to senior IT management.

The concept was designed to position Fujitsu at the forefront of the market place with a look and feel of ambition and confidence. We developed rich media banners as part of the campaign which were featured on the FT.com and the economist among others. We also developed all the outdoor animations which aimed to connect with London’s busy commuters with the get there sooner campaign. A take over at Victoria Station included vertical plasmas, escalator panels and three rotating ads on the jumbotron screen.